Women and Gen Z key to political strategy
Kos Samaras political communications strategist provides valuable insights
He’s known simply as Kos. He is Kosmos Samaras – Director Strategy and Analytics RedBridge agency
He has over 25 years of experience in advertising and politics. From 2005 to 2019, Kosmos served as Labor’s Victorian Deputy Campaign Director.
During those 14 years he developed and implemented campaign strategies for Labor’s Victorian state and federal election campaigns. This includes four Victorian state elections, four federal elections and countless by-elections. He iski one of the longest serving and most experienced campaign strategists in Australian Labor Party history.
Kos Samaras shares his insights on the prevailing political communications strategy in a changing and difficult communications environment. Samaras reflects on Federal Politics, the role of women, Gen Z and the potential permanent stain caused by the politics of retribution and purity over pragmatism. Listen in to find out more.
Conversations on Communication podcast is a collaboration with The University of Queensland
The University of Queensland is situated on the land of the Turrbal/Jagera people.
Researchers from Deakin University are aiming to ensure a future of high quality, local journalism in rural and regional Australia to enhance democracy and the social fabric of communities beyond the metropole.